Article
Embedded lending
Partnerships
Small business

Why Hansa Chose Daylit for Embedded Lending

Exploring how Daylit became Hansa’s partner of choice for embedded lending.

Jared Shulman
May 3, 2023

Daylit case study: the experiences and results below are self-reported by Daylit and the featured business. They describe the original case, not a performance guarantee or a current financing offer.

Introduction:

Hansa, a novel, free tool designed to help small business owners maintain accurate and consistent financial data, had recently been on the lookout for an embedded lending platform to offer loans to its customers. After considering Daylit and Lendflow, two major providers in the industry, Hansa ultimately decided to partner with Daylit. In this article, we will explore the reasons behind this decision and why Daylit's solution proved to be the better choice for Hansa and its customers.

Fully Embedded Solution

One of the primary reasons Hansa chose Daylit over Lendflow is the fully embedded nature of Daylit's solution. Daylit's platform seamlessly integrates with Hansa's existing systems, allowing for a streamlined and user-friendly experience. This means that small business owners can access instant digital loan products directly through Hansa's platform without having to navigate through multiple websites or applications. Daylit’s application can be pre-populated with Hansa’s customer data making it even easier for small businesses to access capital in these trying times.

Daylit's iBranch embeds lending anywhere.

Secure Data Transfer

Data security was a consideration in Hansa’s selection. Evaluate any provider’s documented controls, permissions and contractual responsibilities; this case does not establish that one provider is less secure than another.

Instant Decision Making

Hansa prioritized a streamlined application and decision process. Decision and funding times depend on the applicant, required checks and approved product.

Customization and Scalability

Hansa also prioritized a lending experience that could fit its workflow and user base. Confirm configuration options and capacity through the proposed implementation.

Conclusion:

This Daylit account describes Hansa’s choice and the priorities behind it: an embedded workflow, data handling and a configurable lending experience. It is not an independent benchmark of competing platforms.

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Further reading

Karen Mills describes how online lenders use business data in credit assessment. See Harvard Business School’s analysis.

Related guidance: Embedded Finance: The Shift in B2B Lending; The Lemon Problem: How Lending Data Affects Pricing.

References

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